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JUNGKOOK AT HUBLOT EVENT IN JAPAN

JUNGKOOK FOR HUBLOT
JUNGKOOK X HUBLOT

BTS’s Jungkook made a major appearance in Japan representing the Swiss luxury watchmaker Hublot, following his appointment as the brand's Global Brand Ambassador.
Following his official appointment in early 2026, this Japan showcase coincides with Hublot rolling out major visual campaigns across Tokyo (including high-profile luxury districts like Ginza and Omotesando), solidifying his dual impact in fashion and music worldwide.
Jungkook showcased a sleek, all-black ensemble consisting of a relaxed-silhouette black bomber jacket layered over a knit top, paired with fluid, wide-leg tailored trousers, a minimalist belt, and polished black dress shoes. As the focal point of the look, he wore Hublot's signature open-worked luxury watch a Hublot Big Bang timepiece (featuring an icy/translucent sapphire or ceramic case paired with a sky-blue/light rubber strap), effortlessly contrasting against his monochrome outfit. Sporting a textured, slightly wet-look black hairstyle parted down the middle, he complemented the styling with his signature subtle lip piercing and hoop earrings.
Jungkook's partnership with Hublot reflects the maison’s "Art of Fusion" ethos, bringing together high-precision watchmaking and global pop artistry. His appearance in Tokyo has sent social media and press outlets (such as Modelpress) into a frenzy, highlighting his enduring status as a leading global fashion icon and brand ambassador.

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